CONSULTANT & AGENCIES

The market research sector is rapidly advanced by innovation, much like any other industry in the modern world. While the majority of consumers might not be aware of it, brands are now more able than ever to make better business decisions quickly and affordably. Using automation to drive data analysis, link disjointed systems, move data more rapidly and more accurately target the correct individuals for surveys. Focal Point is incorporating artificial intelligence (AI) into its platforms to identify survey respondents who are of a high caliber.